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Google Ads Chart/List Widget



The Google Ads Chart/List Widget report displays the collected metric data from the Google Ads script tool for the Date Range specified in the report. There is a Key Metric and Second Metric that can be displayed, which include:

  • Avg. CPC - Average Cost-per-click
  • Avg. CPM - Average Cost-per-thousand impressions
  • Clicks
  • Conversion
  • Conv. Rate - Conversion Rate
  • Cost
  • CTR - Click-through-rate
  • Impressions
  • Views




Widget chart list

Report Tools > Paid Search > Google Ads
 

Screenshots

 
Widget Chart/List

The Key Metric with a following column for the percentage between the campaigns, depending on the metric data selected to display in the table. If the Second Metric selected, the metric data is displayed in the last column of the table. 
In the Report Options the settings can be changed to hide or show the chart, table, row titles of the table, percentage column, color indicators and the Totals Row.
The Totals Row is calculated amount only for the values that are not with % units.

Widget chart list
Widget Chart

The percentage value is based on the Key Metric selected for the metric data in the Report options. The percentage is the metric data share value between the campaigns.
Widget Chart
Widget List

In this case the Key Metric was Conversions and the share percentage of the conversions between the two Google Ads campaigns. The second metric is Cost.

Widget List

Report Options

 
Widget Report Date

Date:

Report Date(s):

  • Report Dates from the Report Options calendar tool

Compare to Past:

  • Check mark Compare to past 
  • Select from: Previous Period, Calendar Month(s), Same Time Last Year, Custom Date
  • Type - the unit type of data such as Value or Percentage.
Widget Settings

Widget Settings:

  • Widget Title: (optional) enter a Title to display centered at the top of your report. This title will also display on your white label PDF reports; both in the bookmarked links and at the top of the report.
  • Limit Results - by default 20 results for the list in the table
  • Color Palette - chose the colors palette to represent the colors of the campaigns
  •  Chart Settings
    • Chart - toggle to Show/Hide the chart
    • Chart Labels - toggle to Show/Hide the labels in the chart
      • Outer Labels - toggle for the Labels to be Outside/Inside of the chart. Available option if Chart Labels toggle is ON
  • List Settings
    • Table - toggle to Show/Hide Table
    • Title Row - toggle to Show/Hide the titles of the columns
    • Color Indicator - toggle to Show/Hide the color indicators for each campaign
    • Percentage Column - toggle to Show/Hide the column of percentage of shared value between the campaigns
    • Total Row - toggle to Show/Hide the totals
    • Scale - a bar that automatically adjusts the width of Chart and List width in % totaling to 100%
Widget Chart List Ads Settings

Ads Settings:

Key Metric: Select from the Options

  • Avg. CPC
  • Avg. CPM
  • Avg. CPV
  • Clicks
  • Conversions
  • Conv. Rate
  • Cost
  • CTR
  • Impressions
  • Views

Second Metric: Select from the Options

  • Avg. CPC
  • Avg. CPM
  • Avg. CPV
  • Clicks
  • Conversions
  • Conv. Rate
  • Cost
  • CTR
  • Impressions
  • Views

Dimension: Campaign


Currency: Select from the list of currencies

Select Rank Tracker Dashboard General Settings

Save:

  • Click Apply Changes button

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