Return on Investment
Analyze the performance of online marketing campaigns in our Marketing KPI Dashboard to determine return on investment.
Measure marketing ROI effectively by blending custom market segments and comparing data sets.
Monitor monthly and annual Google Analytics traffic and AdWords performance trends and identify data correlations. For example, if increasing AdWords spending consistently coincides with an increase in website traffic and results in more conversions and transactions, then you have a correlation that can easily help you formulate your return on investment.