Documentation > Organic Search > Competitor Analysis

Domain Profile Comparison

The Domain Profile Comparison report provides an analysis of the tracked competitors for a domain and helps compare competitor impact online through the use of Page Rank, backlinks, referring domains, pages, etc.

Understanding the Report Matrix

Backlinks	Ahrefs Domain Backlinks	Displays the number of Ahrefs backlinks.
Edu	Ahrefs Education backlinks	Displays the number of backlinks from Educational domains.
Gov	Ahrefs Government backlinks	Displays the number of backlinks from Governmental domains.
No Follow	Ahrefs No Follow backlinks	Displays the number of No Follow type backlinks.
Pages	Ahrefs Pages	Displays the number of Ahrefs Indexed pages.
Redirect	Ahrefs Redirect	Displays the number of Redirect type backlinks.
Referring Pages	Ahrefs Referring Pages	Displays the number of referring pages.
listings	DMOZ Listings	Displays the number of DMOZ listings for the domain.
Domain	Domain	Displays the monitored URL Address.
Pages	Google Pages	Displays the number of Google Indexed pages.
PR	Google Page Rank	Displays the domain's Google Page Rank, a link analysis algorithm which ranks pages within the Google search engine and determines the importance of the web page, based on a scale of 1 to 10. Higher page rank usually means higher placement on the Search Engine Results Page (SERP) within relevant searches.
IP	IP	Displays the country flag of the domain's IP address.
Backlinks	MajesticSEO Domain Backlinks	Displays the number of Majestic SEO backlinks.
CF	MajesticSEO Citation Flow	Displays Majestic SEO Citation Flow metric, which is weighted by the number of citations to a given URL or Domain.
Class C subnets	MajesticSEO Class C Subnets
Edu	MajesticSEO Educational backlinks
Gov	MajesticSEO Government backlinks
Pages	Majestic SEO Indexed Pages	Displays the domain's total number of Majestic SEO Indexed Pages.
Referring Domains	MajesticSEO Referring Domains
Referring IP addresses	MajesticSEO Referring IP addresses
< TF	Majestic SEO Trust Flow	Displays Majestic SEO Trust Flow metric, which is weighted by the number of clicks from a seed set of trusted sites to a given URL, or Domain.

Report Options

	Display Settings: Enter Custom Report Title (optional).
	Select to Show or Hide Google: Index Pages
	Select to Show or Hide MajesticSEO: Indexed Pages Domain Backlinks Referring Domains Class C subnets Referring IP addresses Edu Gov Citation Flow Trust Flow
	Select to Show or Hide Ahrefs: Indexed Pages Domain Backlinks Referring Pages No Follow Redirect Edu Gov
	Select to Show or Hide Moz: Backlinks Domain Authority Page Authority Ref. Domains
	Sort: Sort Field: select which column to sort by. Sort Direction: Ascending or Descending.
	Websites: Select the domain names you want to be included in the report.

Once you have finished selecting your settings, click the Apply Changes button.

Add to PDF Report

Conveniently add a report or graph with its current settings to a PDF report by hovering over the gold gear icon and selecting Add to PDF Reports

Select the PDF Report that you want the report or graph added to

Drag the new report or graph into the position you want it to display in the PDF and confirm that the Date settings do not conflict with the automated scheduling settings.

PDF Report Settings - Domain Impact

Reports and graphs can be added to automated PDF reports via the report screen (as described above) or manually in the PDF Report Content screen. If the report is added via the:

report screen, then begin by clicking the Edit button corresponding to the report
PDF Report Content screen, then click the Add Report button and select the Campaign name and Report: Domain Impact.

	Display Custom Report Title (optional): displays across the top of the report section. Domain Display Google Indexed Pages by moving the slider to the right. Majestics Display Indexed Pages by moving the slider to the right. Display Domain Backlinks by moving the slider to the right. Display Referring Domains by moving the slider to the right. Display Class C subnets by moving the slider to the right. Display Referring IPs by moving the slider to the right. Display Edu by moving the slider to the right. Display Citation Flow by moving the slider to the right. Display Trust Flow by moving the slider to the right.
	Ahrefs Display Indexed Pages by moving the slider to the right. Display Domain Backlinks by moving the slider to the right. Display Referring Pages by moving the slider to the right. Display nofollow by moving the slider to the right. Display Redirect by moving the slider to the right. Display Edu by moving the slider to the right. Display Gov by moving the slider to the right.
	Moz Display Backlinks by moving the slider to the right. Display Domain Authority by moving the slider to the right. Display Page Authority by moving the slider to the right. Display Ref. Domains by moving the slider to the right. Alexa Display Alexa Rank by moving the slider to the right.
	Sort Select a Sort Field from the menu and a Sort Direction.
	Websites Select a Website(s) to display in the report by adding a check mark beside each selection.

Add to Marketing Dashboard

Conveniently add a report or graph with its current settings to a marketing dashboard:

1. Hover over the gold gear icon and select Add to Marketing Dashboard
2. Select the Dashboard (campaign name)
3. Select the Dashboard Page that you want the report added to

4. Click the "Go to Dashboard" link to further customize the report (e.g., drag it to a specific position on the page, change date settings, etc.)

Refer to the Report Options section for details regarding the display settings, filters and sort options available for this report.

The report date (or date range) is governed by the selected Dashboard date option: Date Selection or Fixed Periods, learn more...

Daily reports default to the last day of the selected period
Weekly and monthly reports default to 1 month of data

To change the number of weeks or months displayed in a specific report, click the gear icon for any marketing dashboard report element and expand the Date option section, enter the number and click the Save Button.

Add to Client Dashboard

Customize Report for Client Dashboard

Client Dashboards display our default report options for each individual report and graph until you modify them. To customize the display of the report, expand the Report Options section, change the settings and click the Apply Changes button.

Then expand Report Options again and hover over the Save icon and select Save as Default for Client Dashboard.

After saving the Client Dashboard default, any changes that you make to the report options will not affect the display in the Client Dashboard unless you overwrite it by following these instructions again.

Enable the Report or Graph to display in the Client Dashboard

Open the Campaign Settings > Client Dashboard screen and check the box corresponding to the report(s) you want displayed in the dashboard, and then click the Save button.

Refer to Client Dashboard Settings documentation for additional instructions for customizing your dashboard.

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Domain Profile Comparison

Understanding the Report Matrix

Report Options

Display Settings:

Select to Show or Hide Google:

Select to Show or Hide MajesticSEO:

Select to Show or Hide Ahrefs:

Sort:

Websites:

Add to PDF Report

PDF Report Settings - Domain Impact

Display

Websites

Add to Marketing Dashboard

Add to Client Dashboard