Google SERP Features

Desktop SERP Features

- Sep 26, 2023

United States (Google.com)

Ads (Top)

61.18

5.3204 (Day)

7.0784 (Month)

Ads (Bottom)

38.82

5.3204 (Day)

7.0784 (Month)

SiteLinks %

57.11

1.0761 (Day)

2.2584 (Month)

Image Thumbnail %

39.52

0.6395 (Day)

2.1291 (Month)

Reviews %

34.28

0.6225 (Day)

2.7084 (Month)

Top Stories (Box) %

1.44

0.3171 (Day)

0.0367 (Month)

Ads (Avg.)

2.03

0.2752 (Day)

0.4160 (Month)

Images (Box) %

10.49

0.0938 (Day)

1.0897 (Month)

Local Pack %

25.54

0.0827 (Day)

7.4913 (Month)

Knowledge Panel %

9.34

0.0813 (Day)

0.2000 (Month)

Desc. Length (Avg.)

151.47

0.0791 (Day)

0.1637 (Month)

Video Thumbnail %

4.93

0.0595 (Day)

0.4755 (Month)

Featured Snippet %

19.65

0.0550 (Day)

2.3565 (Month)

People also ask %

84.36

0.0477 (Day)

5.7419 (Month)

Direct Answers %

1.46

0.0370 (Day)

0.1275 (Month)

Jobs (Box) %

3.01

0.0362 (Day)

0.4893 (Month)

Hotels Pack %

1.39

0.0184 (Day)

0.2440 (Month)

Twitter %

0.49

0.0142 (Day)

0.2034 (Month)

Structured Snippets %

0.07

0.0138 (Day)

9.3714 (Month)

Search Box %

0.13

0.0073 (Day)

0.0022 (Month)

Related Search %

95.30

0.0070 (Day)

0.7242 (Month)

Home Page Results %

7.66

0.0042 (Day)

0.7909 (Month)

Title Length (Avg.)

41.73

0.0030 (Day)

0.3371 (Month)

HTTPS (Avg.)

9.50

0.0006 (Day)

0.0542 (Month)

Learn more about each of the features on our Google SERP Features Visual Guide

SERP Insights