Pay Per Click Ads Performance Reporting

Know Your PPC ROI

If you invest time and money on Pay-Per-Click campaigns, Rank Ranger's Ads performance reports provide the data you need to determine your PPC ROI. Our Compare to Past feature allows you to include comparison data for the previous period, same time last year or a custom date range to present progress.

Filter your PPC report by Key Metric, Segment and Goal Conversion type. Goal Value can be displayed in your choice of world currencies and languages.

Ads Key Metrics

Clicks
Impressions
CTR - click through rate
Average CPC - cost per click
Cost

Analytics Key Metrics

Sessions
Page Views
Bounce Rate
New Users
Pages / Session
Goal Conversions

Segments

All Sessions
Android Traffic
Bounced Sessions
Converters
Desktop Traffic
Direct Traffic
iOS Traffic
Mobile and Tablet Traffic
Mobile Traffic
New User Sessions
Organic Traffic
Paid Traffic
Referral Traffic
Search Traffic
Sessions with Conversions
Your Custom Segments

Analyze Ads Campaign Performance

Evaluate the return on investment of an individual PPC campaign against other campaigns and time periods to determine its effectiveness in achieving goals for specific segments.

Discover the Best Ads Keywords

Our Ads Keywords report provides you with an analysis of the keywords that are driving the most site traffic and goal conversions.

Share Ads PPC Reports

Achieving Ads campaign success is something to be proud of and worth sharing! Add your logo to an online Client Dashboard or automated PDF report and schedule it to be sent to multiple recipients.

Include an Ads Overview Widget for a colorful presentation of transactions or conversions in a graph comparing ad clicks to goal completions, and a summary of sessions, ad cost, clicks, number of conversions, conversion rate and goal value.

Get a Free Trial Request a Demo